Sept. 17, 2025

What Really Creates Coaching Mastery (It’s Not More Tools) | Truth #9

Send us a text What really creates coaching mastery? It’s not more tools or certifications—it’s your identity. In this episode, we explore the profound truth that true coaching mastery comes from within. I share my personal journey of growth, the power of "be, do, have," and how shifting your identity transforms not only your coaching but every aspect of your life. You’ll learn why collecting tools isn’t enough and how the best coaches lead from a place of trust, intuition, and presence. Dis...

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Send us a text

What really creates coaching mastery? It’s not more tools or certifications—it’s your identity. In this episode, we explore the profound truth that true coaching mastery comes from within. I share my personal journey of growth, the power of "be, do, have," and how shifting your identity transforms not only your coaching but every aspect of your life.

You’ll learn why collecting tools isn’t enough and how the best coaches lead from a place of trust, intuition, and presence. Discover how becoming someone different first ignites your ability to create lasting change for yourself and your clients. From losing 100 pounds to becoming a better father, I’ll show you why identity is the cornerstone of mastery and how the right environment can accelerate your growth.

Ready to step into your coaching mastery? Join a community that challenges and supports you to grow, and start transforming lives—including your own. Share your thoughts in the comments, and let’s connect to build your coaching identity together. Don’t forget to subscribe, and stay tuned for truth number 10, where we reveal the final shift most coaches miss!

Interested in learning more about our Coaching Certification program?
Visit us at: https://www.modernleadership.us/certification 


Want a personalized strategy session for free? Book a free call with Marc or Teresa: https://www.modernleadership.us/apply

Whether you're looking to master your ability to coach, you're going through a challenge, or working on a powerful goal, join Marc or Teresa for a 20-minute strategy session and leave the call with a plan to make it happen!


Chapters

00:00 - Tools vs. Identity in Coaching

Transcript
WEBVTT

00:00:00.281 --> 00:00:06.274
So a lot of coaches try to collect more tools, more certifications, to feel more legitimate.

00:00:06.274 --> 00:00:07.884
What do you think is missing there?

00:00:07.884 --> 00:00:11.871
Tools and certifications are helpful, but they don't actually create mastery.

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Your identity does.

00:00:13.285 --> 00:00:21.289
I've met a lot of coaches who have a full and complete toolbox but when they show up they really don't trust themselves in the room or trust themselves as a coach.

00:00:21.289 --> 00:00:26.051
And the best coaches in the world lead from who they are, not just what they know.

00:00:26.051 --> 00:00:29.446
Now, when I talk about identity, I don't mean just identity as an image.

00:00:29.446 --> 00:00:35.469
I mean about how grounded, how clear and how connected you are in that session.

00:00:35.469 --> 00:00:39.668
And that's why today's quote is you don't become a master coach from your toolkit.

00:00:39.668 --> 00:00:42.027
You become one through your presence.

00:00:42.027 --> 00:00:46.892
So when did you stop chasing tools and start building identity?

00:00:47.399 --> 00:01:02.070
Early on in my coaching career, I learned this process called be do have, and what I noticed is I was kind of doing this in reverse, back when I was trying to lose 100 pounds, trying to get more connected to you and the kids, and it was because I thought that I needed to have something first.

00:01:02.070 --> 00:01:06.786
When I had the time, had the money, had the energy, then I could do the activities.

00:01:06.786 --> 00:01:12.632
When I did those activities, then I would become somebody different, but that's actually completely backwards.

00:01:12.632 --> 00:01:21.504
That's the reason why people need coaches, because first we need to be, or become, somebody different in the process.

00:01:21.504 --> 00:01:23.811
This is where all that internal growth and really diving into your belief system is important.

00:01:23.811 --> 00:01:30.753
When you have that level of belief, then it'll get you to do the things that you need to do, but actually it happens on autopilot.

00:01:30.753 --> 00:01:33.287
You don't have to think about it because you've already become somebody different.

00:01:33.287 --> 00:01:39.680
And when you do those activities and they come from a high energy state, then you can have all of the results that you want.

00:01:39.680 --> 00:01:48.435
And so for me, I thought that I needed to have more time before I could exercise, and once I exercised, I was going to lose weight and I was just going to be somebody else entirely different.

00:01:48.435 --> 00:01:50.688
Only that was yo-yoing up and down.

00:01:50.688 --> 00:02:01.292
It wasn't until I become somebody different, got coaching, learned the lessons that I needed to, that I started to do exercising just as a normal part of my everyday routine.

00:02:01.292 --> 00:02:13.435
It was just a part of something that I did, and when I did that for long enough, then I got to have the results that I have today, which is I lost 100 pounds and I've now kept it off for 16 years.

00:02:13.435 --> 00:02:15.481
And that's what happens when you become somebody different first.

00:02:15.481 --> 00:02:26.353
That's what we focus on as coaches, and I realized that that's what I needed to do, not only when it comes to my health, but also when it came to becoming a better father and a better husband, which is always my top priority.

00:02:27.020 --> 00:02:29.308
And what does identity coaching actually look like?

00:02:29.308 --> 00:02:31.206
When you've become someone different?

00:02:31.206 --> 00:02:43.227
You actually can come from this place of intuition that you have a bunch of different tools, a bunch of different skills, but, based off of who you are, you know which ones to use, which ones to try, and you're willing to adjust along the way.

00:02:43.227 --> 00:02:46.164
You're not second guessing yourself.

00:02:46.164 --> 00:02:49.580
You're leaning in and doing whatever you can to help, because that is the identity of a master coach.

00:02:49.580 --> 00:02:51.967
You're not making all this mean anything about you.

00:02:51.967 --> 00:02:53.951
Everything is about your client.

00:02:54.479 --> 00:02:57.490
And how can someone actually step into this kind of mastery?

00:02:57.490 --> 00:03:03.924
I found the fastest way is to make sure that you're in an environment where you're continuing to level up along with other people.

00:03:03.924 --> 00:03:05.366
I notice this all the time.

00:03:05.366 --> 00:03:22.108
Whenever we have a certification launch and people get into the program, they're getting next level results, not only in their business, but when it comes to leading at work, when it comes to at home, when it comes to their health and fitness, because you're in an environment where people want to grow but also become somebody different in the process, and it doesn't stop.

00:03:22.108 --> 00:03:28.117
As you go throughout the process, you get better and better and better, and you get hungry to keep growing and growing and growing.

00:03:28.117 --> 00:03:32.850
But then I noticed that when some people disconnect from that environment, they wonder why they can't keep up.

00:03:32.850 --> 00:03:42.828
And this is the same thing that happened to me also with the Dad Edge when I was a part of that program myself, as I noticed that, like when I disconnected, it was very easy to get back into my normal habits.

00:03:42.828 --> 00:03:50.724
So, in order to make sure that you keep growing and you keep having this level of mastery, make sure that you're in that right environment that pushes you to keep growing.

00:03:50.724 --> 00:03:53.032
This is why we put our certification together.

00:03:53.500 --> 00:03:56.775
Inside, we do teach skills and frameworks, but that's just the beginning.

00:03:56.775 --> 00:04:04.251
We actually show you how to become a coach so you can use those tools powerfully and create transformation, not only in your life but in others too.

00:04:04.251 --> 00:04:09.580
We help make sure we grow your identity, not just your skills, and if that's something you're interested in.

00:04:09.580 --> 00:04:12.756
Definitely reach out and let's have a conversation Now.

00:04:12.756 --> 00:04:19.779
If you missed truth number eight, definitely go back, especially if you're stuck in comparison or chasing other people's results.

00:04:19.779 --> 00:04:24.964
Because once you stop comparing, then you could start building your coaching identity.

00:04:24.964 --> 00:04:27.588
Because once you stop comparing, then you could start building your coaching identity.

00:04:27.588 --> 00:04:28.869
And that leads to our final truth, truth number 10.

00:04:28.869 --> 00:04:36.377
Where we're wrapping it up into the shift that most coaches never make and why this shift matters more than your business plan or your niche.

00:04:36.377 --> 00:04:41.591
We'll see you in truth number 10.